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MAIA Feedbacks - How to qualify items based on clients' feedbacks ?

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What is Logo MAIAMAIA Feedbacks ?

Logo MAIAMAIA Feedbacks is a generative artificial intelligence that assists the collector in items qualification, based on thecomments submitted by customers via interactive emails.
Thanks to MAIA, you can save time customers replies analysis, while keeping control over validation.

What Logo MAIAMAIA Feedbacks offers:

When a customer responds via the interactive email, Logo MAIAMAIA Feedbacks automatically offers you:
  • A reformulated synthesis of the customer feedback, to extract the essentials points
  • A qualification of the concerned items, with:
    • A type of status (e.g. disputes, on going…)
    • A precise status (e.g. price dispute, delivery dispute…)

How to use Logo MAIAMAIA Feedbacks ?

You can view customer replies and use Logo MAIAMAIA Feedbacks from :
  • Collection tab, Replies & comments tab:
    Replies and comments


  • The Customer page :
    Replies and comments

Please note that : MAIA does not replace Human analysis.
Like any generative AI, it continuously learns from processed data and user experience.
It is therefore crucial to:
  • Check the rewording of the customers' comment
  • Check and correct the proposed items qualification, if needed
Your actions directly contribute to improving the quality of the predictions.

Validate the comments and qualify the items

From the Collection tab, Replies & comments tab, or directly from the customer page, you can view the reply sent by the customer via its interactive email.
  1. Click on the « Validate and qualify » button
  2. A new window opens, allowing you to:
    • Read the complete comments submitted by the customer
    • View the concerned items list

    Replies and comments

     
  3. Check the information displayed carefully:
    • The proposed qualification (type of status and status) and correct the items qualifications if it does not correspond to the actual situation
    • The automatic rewording proposed by MAIA and modify the reformulated comment if needed

    Replies and comments

     
  4. Once the points are confirmed, click on
Once validated, the reply will be recorded on the concerned items, and the reformulated comment will be visible on the customer's account statement.

Create an out-of-scenario action after qualification

Once the qualification is validated, it is possible to create a specific action (outside of the reminder scenario) to ensure appropriate follow-up according to the applied status.
For example, you can trigger a targeted reminder, create an internal task, or plan a dispute follow-up depending on the customer's comment and the selected qualification.

Based on the status applied to the items, a specific action model and a follow-up date can be automatically suggested.
These elements remain editable and customizable to adapt the content and timing to the customer's context.

You can link a specific action model directly to a status from Settings → Manage item statusesLink.
This configuration allows MAIA Logo MAIA to plan and automatically suggest the most relevant follow-up actions according to the applied status (reminder, call, dispute follow-up, etc.).
→ Learn how to configure this option: How to manage statuses?.

Just validate the comment

If you do not want to qualify the items immediately:
  1. Click on Valid this reply
    Replies and comments

  2. The reworded comment will be visible in the customer's account statement
  3. The items remain unqualified
    Replies and comments

Best practice:
  • Proofread each reformulation
  • Correct the incorrect statuses
  • Always validate useful comments
The more reliable your validations are, the more efficient MAIA becomes.

→ For more informations:
  • What are the interactive emails and how to activate them?
  • Why and how to qualify items (invoices, credit notes...)?
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